International business: cultural differences and how to cope with them 1. Introduction Organizations around the world are reaching out beyond their domestic markets to become international players. This development is a challenge for all of us who will be working in different countries all over the globe. Altough the word has become a global village, cultural differences prevail and their influence on business has to be taken into account. We have to be able to understand …showed first 75 words of 1306 total…

…showed last 75 words of 1306 total…in North America. Turning to different communication styles, we can also see a kind of pattern that the different types of cultures follow: Autonomy Cultures Consensus Cultures Status Cultures ü Use language as key form of communication ü Prefer explicit and precise communicationü Little use of body language ü Words only convey a small part of messagesü More indirect communicationü Meaning depends on who says what to whom ü Communication is more emotionalü Use of rhetorical devices (repetitions, exaggerations)